Tuesday, March 17, 2026 / by Lauren Kerschen
Why I am Hiring: Moving Beyond the Solo Agent Struggle
Building a business is better when you have a team behind you
People often assume the loneliest moment in real estate is losing a deal. They think it is that quiet walk back to the car after a listing presentation where the seller chose someone else, or the moment a buyer pulls out of a contract after months of searching.
In reality, the loneliest moment can be winning a deal and having nobody to celebrate with.
I see it constantly. Successful agents sitting in their cars after a closing, staring at a commission check that changes their month, yet feeling the immediate weight of being alone. There is no team to high five, no one to grab lunch with, and no shared excitement. It is just you and the pressure to find the next deal immediately.
The True Cost of the Solo Grind
I talk to solo agents every week who are grinding at an incredible pace. They are handling the prospecting, the marketing, the showings, and the endless paperwork. They are writing offers on their kitchen tables ...
People often assume the loneliest moment in real estate is losing a deal. They think it is that quiet walk back to the car after a listing presentation where the seller chose someone else, or the moment a buyer pulls out of a contract after months of searching.
In reality, the loneliest moment can be winning a deal and having nobody to celebrate with.
I see it constantly. Successful agents sitting in their cars after a closing, staring at a commission check that changes their month, yet feeling the immediate weight of being alone. There is no team to high five, no one to grab lunch with, and no shared excitement. It is just you and the pressure to find the next deal immediately.
The True Cost of the Solo Grind
I talk to solo agents every week who are grinding at an incredible pace. They are handling the prospecting, the marketing, the showings, and the endless paperwork. They are writing offers on their kitchen tables ...

